Often when signing up to a website we’re required to provide our mobile/cell phone numbers, it’s a required field for which they then text us a code to confirm we exist. Unlike email services where we can create aliases that can be per-site (e.g. Apple’s hide my email service) or manually created via sites like Outlook.com and the like, doing the same for our phones is just not an option, unless you have an additional account just for such situations.
Though my iPhone supports filtering unknown texts from known senders sadly it is not using machine learning to examine content from unknown senders and disable links, something I think should be default from all mobile platforms to protect users. If the message was valid, we could do as we do with our emails and enable per message, I think the current default of loading content and enabling links is a dangerous one.
I would dearly love to see Governments restrict/stop businesses on selling user’s personal information, that we must opt in to allowing its being shared and having control over what we allow to be shared.